Are you promoting your business as well as you could be?
When I started my public relations business in 2007, blogging was new, there were virtually no podcasts or content marketing and people were still writing white papers like brochures. A lot has changed since then.
Today, we have people using every imaginable tactic to get your attention. The market is a mess. Without a unified approach, keeping up with your competitors will be very expensive. But it doesn't have to be.
Each month, I'll tell you what I'm learning about the changing landscape of marketing and public relations and give you thought leadership prompts that will allow you to start taking an active part in the conversations that matter.